Business Development Tips for Professionals
For many years, Bridgewell Partners published a regular newsletter of Business Development Tips. You can check out our archives here (published 2008 -2014). You can read the newsletters on the site, and download each from its page on the site.
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Topics include:
Starting relationships
Using video in business development
Using webinars as a business development tool
Start relationships with personal emails (and see who's reading them)
Contacting people effectively (with help)
Speaking and/or sponsoring to build business
Do you need to add content to your business development mix?
Strategically donating your services to gain exposure (and build skills)
Reaching new prospects with valuable (for them) ideas
Being easy to find (and attractive)
Growing your business with a network of allies
Starting relationships with a three-call approach to cold calling
Starting relationships is the first step in business development
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Consciously building relationships
Staying in touch
Contacting people effectively (with help)
Overcoming the barriers to staying in touch
Do you need to add content to your business development mix?
Putting your prospects to work
Being Helpful
When to provide something (and what) for free
Building relationships by being helpful
Dealing with setbacks
Getting relationships back on track
Other relationship building topics
Assessing the quality of your developing relationships
The 7 things clients need to know to be committed to you
Reflective listening - a critical business development skill
Get clients by focusing on their success
Ask questions and land a new client
Why professionals should consciously build relationships
How to systematically build strong relationships
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Your value proposition
Why you are valuable - in your clients' words
Thinking of new ways to be valuable
Defining your value proposition
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Negotiating and reaching agreement to proceed
Convert relationships to revenue
What to do when prospects drag their feet
Qualifying prospects at the first meeting
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Client service strategy
Link to Client's Existing Priorities
Getting more clients at a client
Broadening your base at an existing client
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Business development strategy
The right strategies to address your challenges
Sell to the kinds of markets you have
Eight strategies to launch 2012
Communicating how the prospect wants to communicate
The right business development strategy for you
Doing more with your key clients in 2011
Creating service offerings and products
9 key ingredients for your 2010 business development plan
Four vital tasks drive account management plans for tough environments
Seven strategies for professionals during a recession
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Managing business development
Starting and building prospect relationships with marketing automation
Measuring Business Development
Setting up a system for business development (Part 1)
Setting up a system for business development (Part 2)
Measuring your business development performance
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You as a professional
Succeed as a T-shaped professional
Strategically donating your services to gain exposure (and build skills)
How your professional vision affects business development
Know more about clients' businesses to get more business
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Other topics
Creating demand for your professional services
Finding and nurturing contacts online
Starting to understand your side of the equation
Starting to understand the client's side of the equation
Succeeding by doing what clients really want
Creating and sharing intellectual capital for maximum impact
Building your managerial skills (so you'll be better at business development)
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