Rula is a salesman who uses client-centered relationship-oriented approaches to great success for his clients and for himself. He develops high-performance applications and processes for sales and account management, and inspires and teaches salespeople and account managers to grow their businesses. A proven leader in complex sales and account management for over 25 years, Rula has consistently achieved exceptional results, even in the most challenging settings. His past employers include IBM, Xerox and Harris Bank. Industries he has sold to include financial services, manufacturing, architectural, engineering, construction, consulting, real estate and the public sector. Rula integrates the science of marketing with artful selling to systematically create win-win results, profitable revenue for the company and measurable value (ROI, IRR and payback) for client. Rula's experiences include multi-level management of complex international accounts generating annual revenue increases in excess of $100 million. He has a B.S. in electrical engineering from Rose Hulman Institute of Technology and an M.S. in electrical engineering from Purdue. He also has studied business, strategy and finance at several leading universities.
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